Automatic player discovery
Players join the contest automatically. No need to register, they just post a tweet and they are part of the contest.
Nothing to install
There is nothing to install. Nothing to register. Just use your twitter #hashtag and you can start a contest.
Easy to use
Are you an event promoter? manager? marketer? a humble user? Anyone can sign up and use the #tweet-a-lot service.
Watch your contest twitter feed in real time. Using a projector you can display the feed on a wall for everyone to see.
Dashboard full of statistics about the contest. How many players? How many retweets? What is the total coverage?
Players watch their scores update in real-time. Encourages competitive behaviour and you get more twitter posts!